Antonella Nuñez-Reyes

education

Drexel University

June 2026 • Philadelphia, PA

Master of Science, Human–Computer Interaction & User Experience

Penn State University

May 2019 • Abington, PA

Bachelor of Arts, Corporate Communication

skills

UX Research

User Interviews •Usability Testing • A/B Testing • Heuristic Evaluation • Task Analysis • Diary Studies • Survey Design

UX Design

Wireframing • Prototyping • Interaction Design • Information Architecture • User Flows • Design Thinking

Accessibility

WCAG • Universal Design • Inclusive Design • Accessibility Evaluation • Feminist HCI

Tools

Figma • FigJam • Maze • Useberry • Tableau • Orange • GitHub •Netlify • JIRA • HTML • CSS • Python

certifications

Research & Ethics

  • CITI Program • Social & Behavioral Research

  • CITI Program • Social & Behavioral COI

UX & Design

  • Figma for UX Design

  • Lo-Fi to Hi-Fi: Prototyping in Figma

Data & Marketing

  • Content KPIs for Creators • LinkedIn Learning

Philadelphia, PA

anunezreyes97@gmail.com

LinkedIn • Download Resume

summary

UX Designer & Researcher with a background in communication, marketing, and digital advertising. Experienced in translating user behavior and data insights into intuitive, accessible design solutions. Skilled in UX research, usability testing, A/B testing, and prototyping, with a strong focus on inclusive, human-centered design.

experience

Advertising Specialty Institute

Email Express Coordinator • Oct 2022 – Present •Trevose, PA

  • Manage and execute high-volume email campaigns, translating business goals into user-focused digital experiences.

  • Analyze campaign performance including open rates, click-through rates, and segmentation to improve engagement.

  • Collaborate with Product and Development teams on the redesign of the EmailExpress platform.

  • Deliver detailed UX feedback through annotated screenshots, workflow documentation, and usability insights.

  • Develop SOPs and training materials to improve system usability and onboarding efficiency.

  • Train and mentor interns and managers, improving workflow consistency and team productivity.

Variety – The Children’s Charity of the Delaware Valley

Nonprofit Events & Marketing Associate • Feb 2022 – Oct 2022 • Worcester, PA

  • Designed user-focused marketing content to drive engagement across digital platforms.

  • Planned and executed fundraising events aligned with user experience and donor engagement strategies.

  • Managed budgets and analyzed donation data using Salesforce NPSP.

  • Created social media and marketing materials to support outreach and community interaction.

Variety – The Children’s Charity of the Delaware Valley

Event Planning Intern • Jan 2019 – June 2019 • Worcester, PA

  • Increased event attendance by 25% through targeted outreach and communication strategies.

  • Built stakeholder relationships to improve engagement and participation.

  • Supported sponsorship acquisition and event execution.

Abington – Jefferson Health

Nutrition Services Associate • June 2018 – May 2020 • Abington, PA

  • Maintained accurate patient dietary records within digital systems.

  • Supported patient experience through attention to individual needs and service quality.